You may have seen other brands jumping on the Reels bandwagon lately and that’s not by accident. From being able to share “memory” style posts like Facebook’s TimeHop, to offering Canva-Style templates like “My 5 Favorite Foods”, to allowing you how to turn live photos into Boomerangs with a single (press-and-hold-down-style) touch, there are plenty of new tools to help you use Instagram for business.Īnd one of those new tools is called Reels. Instagram has been giving businesses and creators a whole new set of content-creation go-to’s.

It is currently rolling out to more users (I only have it one account as of publishing this post) so hang tight and hopefully you get it soon.If you’re wondering what’s going on with all the new Instagram features that have been showing up lately, you’re not alone. If you don’t see the sticker, you don’t have this feature yet. Once you have your video, go to the sticker option (the square smiley face icon) and select the “Captions” sticker. The sticker will NOT appear for photo or text based Stories. OMG, it’s SO easy – once you have the sticker.įirst, you have to film or upload a video into Instagram Stories. So, how do you use Captions in Instagram Stories? It’s relatively easy and with this captions sticker in Stories, you know more people are going to be doing this. But my hack for a while now has been to create content in Stories (where you’re likely more comfortable creating content anyways) and then saving those videos to your mobile device then uploading to Reels. It’s also an inevitable benefit in the Instagram versus TikTok battle as it provides this super easy functionality within Instagram – although it’s not technically available for Reels. So this is a really good way to provide more value to your audience. You can add captions to your Instagram Stories, making them easily accessible to those who are deaf, hard of hearing, or who just can’t access audio when they’re watching Story posts. Speaking of accessibility, this is one of the most valuable aspects of the captioning tool. But now, finally, Instagram has rolled this feature out to Stories which will give it much accessibility and widespread use. It’s really good!įor a long while there, people were using Threads (another Instagram app) to create captions of the audio in a video to then upload to Stories or Reels. Captioning for Instagram Stories is HERE!! This may be one of the Instagram updates I’ve been most excited about in a long time! And, on top of that, it’s actually a really good release that isn’t clunky or awkward to use.

How to use instagram